Is Magnolia Ice Cream in the USA Owned by Magnolia Philippines?

No, it is not.

Magnolia Ice Cream USA is owned by Ramar Foods, the Northern California company that pirated the Magnolia ice-cream brand's logo from the Philippines.

History:

The Philippine company San Miguel created and developed the Magnolia ice-cream brand in the 1920s.

In the early 1970s, a completely unaffiliated family in California started marking their own ice-cream with the Magnolia mark in order to hoodwink Filipino Americans into thinking they were somehow related or the same.

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Lawsuits Against Phil-Am Food

PhilAm Food / Phil-Am Merchandising Inc. / Philam Merchandising
Address: 683 Newark Avenue, Jersey City

There are at least THREE (3) known lawsuits filed against PhilAm Food of New Jersey.

Note that this is the Jersey City grocery store, which has been accused in a federal lawsuit of encroaching on the legal rights of the Phil-Am wholesaler, a completely separate company that wants to have nothing to do with Philam Food and its business practices.


MARIAN OSDON v. ERWIN SANTOS (2015)

Lawsuit filed against PhilAm Food owner Erwin Santos and Phil-Am Merchandising

This is ongoing as of October 2016.

Docket information: http://www.judiciary.state.nj.us/


LAGASPI v. PHIL-AM MERCHANDISING et al

Defendant: FLORENTINA SANTOS, PHIL-AM MERCHANDISING and OLIVER SANTOS
Plaintiff: JAMIE DELEON LAGASPI
Case Number: 2:2013cv01168
Filed: February 26, 2013
Court: New Jersey District Court
Office: Newark Office
County: Hudson
Referring Judge: Mark Falk
Presiding Judge: William J. Martini
Cause of Action: Fair Labor Standards Act

Details can be found here:
filamericans.com/places/united-states/new-jersey/jersey-city/food/phil-am-food/


PHIL-AM TRADING, INC. v. PHIL-AM MERCHANDISING, INC.

Plaintiff: PHIL-AM TRADING, INC.
Defendant: PHIL-AM MERCHANDISING, INC.
Case Number: 2:2015cv07132
Filed: September 28, 2015
Court: New Jersey District Court
Office: Newark Office
County: Hudson
Referring Judge: Leda D. Wettre
Presiding Judge: Susan D. Wigenton
Cause of Action: 15:1125
Jury Demanded By: Plaintiff

Read the details: Phil-Am Trading wholesaler vs Phil-Am Food grocery store

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Boycott Orientex Lumpia

Orientex is a product line owned by Ramar Foods, the company that stole the Magnolia brand and logo from the Philippines.

We are calling for a boycott of all product of Ramar Foods, including the following:

  • Orientex Frozen Vegetable Beef Lumpia 2 pounds
  • Orientex Frozen Pork Blood 10 ounces
  • Orientex Frozen Chicken Tocino 14 ounces
  • Orientex Frozen Frozen Beef Blood 10 ounces
  • Orientex Frozen Pork Tocino 14 ounces
  • Orientex Frozen Seasoned Beef Tapa 12 ounces
  • Orientex Frozen Sweet Longanisa 14 ounces
  • Orientex Frozen Chicken Longanisa 14 ounces
  • Orientex Frozen Hot Longanisa 14 ounces
  • Frozen Shanghai Chicken 16 ounces
  • Pork Lumpia Shanghai Style 2 pounds
  • Pork with Shrimp Lumpia Shanghai Style 2 pounds
  • Vegetable Lumpia withe Chicken 2 pounds
  • Chicken Lumpia Shanghai Style 2 pounds
  • Frozen Pork Shanghai 16 ounces
  • Frozen Vegetable Lumpia 32 ounces
  • Frozen Beef Bile (Papait) 8 ounces
  • Chicken Lumpia Bites 20 ounces
  • Chicken with Shrimp Lumpia Shanghai Style 2 pounds
  • Frozen Vegetable Lumpia 16 ounces

Don’t support brand piracy.

Don’t support trademark piracy.

Use your hard-earned money to support ethical companies, and long live the Philippines.

San Miguel Gold Label Quezo Primero (Premium Cheese)

San Miguel Gold Label Best of The Philippines

Please note that the "Magnolia Ice Cream with the iconic oval logo" you see being sold in the United States and Canada is NOT in any way related to San Miguel Philippines.

To repeat: Magnolia Ice Cream USA (even with the familiar logo that Filipinos grew up with in the Philippines) is NOT a Product of the Philippines. It is made by a morally depraved USA company called Ramar Foods, which pirated the brand and logo from San Miguel Philippines.

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Boycott Ramar’s Kusina Chicken Sisig, Pork Adobo, Empanadas

CALL TO ACTION

We are urging American consumers to boycott the following “Kusina” products of Ramar Foods:

  • Kusina Chicken Sisig
  • Kusina Pork Adobo
  • Kusina Chicken Empanadas

These products are made by Ramar Foods, the company that pirated the Magnolia name and logo from the Philippines!

Despite the familiar white-on-blue oval Magnolia logo on Ramar’s Magnolia Ice Cream, it is NOT from the company that Filipinos grew up with in the Philippines.

There is NO licensing agreement between Ramar Foods and San Miguel for use of the Magnolia name and logo.

What? Yes, you are reading that right. Your eyes are not playing tricks on you. There is NO cooperation between Ramar and San Miguel.

The USA company Ramar Foods registered the name and logo that San Miguel created and developed in the Philippines. It’s an infamous case of trademark squatting and brand piracy — the type that U.S. companies are always accusing China of doing.

Many “Filipino” stores in the United States, particularly New Jersey, have been passing off Ramar’s “Magnolia” meats and ice cream as authentic goods from the Philippines. They group the knockoffs together with the genuine items.

You cannot blame consumers for ignorance in this case. Because would it occur to Philippine-born Filipinos that the product they see with the exact same logo they saw growing up would belong to a company NOT affiliated with San Miguel?

That is why we real Filipinos need to inform our fellow kababayans… If you want to make sure of the origin, check the label. If it does not mention the San Miguel Corporation, then it is not what we grew up with. It’s made by the OMGpeke company.

Tangkilikin ang sariling atin! Tingnan ang label at huwag suportahan ang mga namimirata sa tatak ng Pilipinas!

Check the label of frozen foods you buy at “Filipino” stores in the United States and Canada. Do NOT buy anything made by Ramar Foods!


SISIG: STIR-FRIED PORK BYPRODUCT WITH CHICKEN LIVER, UPC: 011547003218

Ingredients: PORK (PORK SNOUT, PORK EARS, PORK), ONION, WATER, CHICKEN LIVER, MALT VINEGAR (DILUTED WITH WATER TO 5% ACIDITY), LEMON JUICE ([WATER, CONCENTRATE LEMON JUICE], AND LESS THAN 2% SODIUM BENZOATE, SODIUM METABISULFITE AND SODIUM SULFITE, PRESERVATIVES, LEMON OIL), JALAPENO (SLICED JALAPENO PEPPERS, WATER, VINEGAR, SALT AND CALCIUM CHLORIDE), SODIUM LACTATE, GARLIC, ROSEMARY EXTRACT (MALTODEXTRIN, SALT, ROSEMARY EXTRACT NOT MORE THAN 2% SILICON DIOXIDE ADDED AS PROCESSING AID), SALT, BLACK PEPPER, SOY BEAN OIL USED AS PROCESSING AID


KUSINA brand TANGY CHICKEN & RICE, UPC: 011547999825

Ingredients: STEAMED RICE (WATER, RICE), TANGY CHICKEN [CHICKEN, WATER, COCONUT VINEGAR, GLUTEN-FREE TAMARI SOY SAUCE (WATER, SOYBEANS, SALT, SUGAR), GARLIC, SODIUM LACTATE, SUGAR, SOYBEAN OIL, CHICKEN BASE (CHICKEN MEAT WITH JUICES, MALTODEXTRIN, SALT, CHICKEN STOCK CANE SUGAR, CHICKEN FAT, POTATO STARCH, YEAST EXTRACT, ONION POWDER, GARLIC POWDER, TURMERIC, FLAVORING), SALT], ONION GREENS


VEGETABLE SPRING ROLLS, UPC: 011547999849

Ingredients: FILLINGS: CABBAGE, YAM, BEAN SPROUTS, CARROTS, YELLOW ONIONS, SALT, GARLIC, SUGAR, BLACK PEPPER. WRAPPER: RICE FLOUR, WATER, EGG WHITE, TAPIOCA STARCH, SOYBEAN OIL, SOY LECITHIN, BAKING POWDER (SODIUM ACID PYROPHOSPHATE, SODIUM BICARBONATE, CORNSTARCH, MONOCALCIUM PHOSPHATE), SALT