CALL TO ACTION

We are urging American consumers to boycott the following “Kusina” products of Ramar Foods:

  • Kusina Chicken Sisig
  • Kusina Pork Adobo
  • Kusina Chicken Empanadas

These products are made by Ramar Foods, the company that pirated the Magnolia name and logo from the Philippines!

Despite the familiar white-on-blue oval Magnolia logo on Ramar’s Magnolia Ice Cream, it is NOT from the company that Filipinos grew up with in the Philippines.

There is NO licensing agreement between Ramar Foods and San Miguel for use of the Magnolia name and logo.

What? Yes, you are reading that right. Your eyes are not playing tricks on you. There is NO cooperation between Ramar and San Miguel.

The USA company Ramar Foods registered the name and logo that San Miguel created and developed in the Philippines. It’s an infamous case of trademark squatting and brand piracy — the type that U.S. companies are always accusing China of doing.

Many “Filipino” stores in the United States, particularly New Jersey, have been passing off Ramar’s “Magnolia” meats and ice cream as authentic goods from the Philippines. They group the knockoffs together with the genuine items.

You cannot blame consumers for ignorance in this case. Because would it occur to Philippine-born Filipinos that the product they see with the exact same logo they saw growing up would belong to a company NOT affiliated with San Miguel?

That is why we real Filipinos need to inform our fellow kababayans… If you want to make sure of the origin, check the label. If it does not mention the San Miguel Corporation, then it is not what we grew up with. It’s made by the OMGpeke company.

Tangkilikin ang sariling atin! Tingnan ang label at huwag suportahan ang mga namimirata sa tatak ng Pilipinas!

Check the label of frozen foods you buy at “Filipino” stores in the United States and Canada. Do NOT buy anything made by Ramar Foods!


SISIG: STIR-FRIED PORK BYPRODUCT WITH CHICKEN LIVER, UPC: 011547003218

Ingredients: PORK (PORK SNOUT, PORK EARS, PORK), ONION, WATER, CHICKEN LIVER, MALT VINEGAR (DILUTED WITH WATER TO 5% ACIDITY), LEMON JUICE ([WATER, CONCENTRATE LEMON JUICE], AND LESS THAN 2% SODIUM BENZOATE, SODIUM METABISULFITE AND SODIUM SULFITE, PRESERVATIVES, LEMON OIL), JALAPENO (SLICED JALAPENO PEPPERS, WATER, VINEGAR, SALT AND CALCIUM CHLORIDE), SODIUM LACTATE, GARLIC, ROSEMARY EXTRACT (MALTODEXTRIN, SALT, ROSEMARY EXTRACT NOT MORE THAN 2% SILICON DIOXIDE ADDED AS PROCESSING AID), SALT, BLACK PEPPER, SOY BEAN OIL USED AS PROCESSING AID


KUSINA brand TANGY CHICKEN & RICE, UPC: 011547999825

Ingredients: STEAMED RICE (WATER, RICE), TANGY CHICKEN [CHICKEN, WATER, COCONUT VINEGAR, GLUTEN-FREE TAMARI SOY SAUCE (WATER, SOYBEANS, SALT, SUGAR), GARLIC, SODIUM LACTATE, SUGAR, SOYBEAN OIL, CHICKEN BASE (CHICKEN MEAT WITH JUICES, MALTODEXTRIN, SALT, CHICKEN STOCK CANE SUGAR, CHICKEN FAT, POTATO STARCH, YEAST EXTRACT, ONION POWDER, GARLIC POWDER, TURMERIC, FLAVORING), SALT], ONION GREENS


VEGETABLE SPRING ROLLS, UPC: 011547999849

Ingredients: FILLINGS: CABBAGE, YAM, BEAN SPROUTS, CARROTS, YELLOW ONIONS, SALT, GARLIC, SUGAR, BLACK PEPPER. WRAPPER: RICE FLOUR, WATER, EGG WHITE, TAPIOCA STARCH, SOYBEAN OIL, SOY LECITHIN, BAKING POWDER (SODIUM ACID PYROPHOSPHATE, SODIUM BICARBONATE, CORNSTARCH, MONOCALCIUM PHOSPHATE), SALT

Boycott Ramar’s Kusina Chicken Sisig, Pork Adobo, Empanadas

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